|Eric Lent, Mike Reynvaan, Ben Straughn|
Yesterday, our ZINO Business Insights education event for ZINO Society members and guests was sponsored by the Intellectual Property and Winery & Vineyard Practices at the law offices of our annual sponsor, Perkins Coie. Leading the seminar were Perkins Coie attorneys Susan Betcher, Of Counsel, and Julianne Henley, Associate, who talked about the ins and outs of protecting your brand, copyrights, patents and rights of publicity. The over 40 people in attendance enjoyed lunch and then were totally riveted to the presentations and had many questions to ask both during the presentation and afterwards, mobbing the speakers and panelists with their questions.
|Julianne Henley answering trademark
|Susan Betcher answering IP questions|
In addition to discussing intellectual property and anti-counterfeiting considerations that are applicable across all industries, the unique interplay of these rights and risks in specific industries – including the wine industry – was highlighted in a panel discussion featuring Eric Lent, Associate General Counsel of Chateau Ste. Michelle Wine Estates, Mike Reynvaan of Reynvaan Family Vineyards and Partner at Perkins Coie and Ben Straughn, Partner at Perkins Coie.
|ZINOpreneur Select Members, Dave Owens and Gary Schare
talk with ZINO Society member, Gary Ritner
A couple of our ZINOpreneur Select members, Dave Owens of FindProz Inc. and Gary Schare, President of Browsium commented on how valuable this session was as a benefit of their membership. I also heard several other long-time members say that this was the best ZINO Business Insights session they have attended.
Thank you to our friends and experts at Perkins Coie!